Description: I designed on Microsoft Word a full-bleed ad for an event fundraiser with scanned picture from magazine, book, ect.
Process: I started off by spending at least two hours looking through the magazines in the library to find a high quality picture. After I found my picture, I scanned it to my computer then started sketching outlines and layouts for my design. From there, I decided on the sketch I liked most and started designing on Microsoft Word. Some critiques were made by a TA and classmates and I was able to perfect the design.
Message: There will be a fundraiser that people may donate to help conserve endangered species in return for a breakfast of cinnamon rolls.
Audience: This ad was for bird watchers and a more environmentally concerned audience.
Color scheme and color names: I have a split complementary color scheme using a blue from the bird, a rich purple, and a gold.
Top Thing Learned: Every printer is different. The instructions said I would have to print the ad maybe twice to get it right, but I think I actually printed it seven times before I ended up with something I liked.
Title Font Name & Category: Cambria (body) – modern
Copy Font Name & Category: Avenir Next Medium – sans serif
Scanned images used, sources, original sizes, location of scanner used:
Source: Wyoming Wildlife Magazine, September 2015 addition.
Original size: 8 x 11inches
Location scanned: Third floor of the BYU – Idaho Mckay Library